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The Rise of the Hybrid Workplace: Strategic Opportunities for the Post-Pandemic Office
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No two companies are exactly alike. Your organization is a
unique composition of people, all of whom have their own
personalities, preferences, and circumstances. Survey your
employees, and you might find that 80% of them want to
work f rom home part-time or full-time, or that 80% of them
would prefer to work on campus full-time.
You wouldn't want to get rid of three-quarters of your real
estate portfolio and make a mandatory switch to remote
work if your employees all want to be on campus. After
exploring whether it would be feasible for your business,
you'll want to get a sense of how many of your employees
would prefer to work remotely, and how often they'd like to
do it.
The goal is to learn more about how much demand there
is for on-campus workspace, so you can ensure that the
supply will meet that demand. You don't want to be stuck
with more real estate than you need, and you don't want to
have so little that your employees are spending all their time
in your hoteling software trying to reserve workstations and
other office resources.
It helps to experiment with hybrid workplace elements
gradually. Many companies (like Twitter) that seemed to flip a
switch and go fully remote during the pandemic had actually
been experimenting with it for years. If you haven't done that
experimentation yet, you don't know what your occupancy
and utilization will look like when you start introducing more
choice into the workplace.
What do your employees want?