tangoanalytics.com 4
TANGO PREDICTIVE ANALYTICS | PACKAGES (CONTINUED)
To learn more about Tango Predictive Analytics, visit tangoanalytics.com
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INCLUDED USERS
PRO ENTERPRISE REPORTING & MAPPING
Map Window
The use of Tango's mapping interface to view data and perform analyses.
Optional
Sales Distribution Mapping
The ability to view sales patterns at neighborhood level within the Map
Window. Requires Mobile Data purchase.
Standard Custom
Demographic Report
A standard report of the demographic characteristics within a radius or
drive time of the user's choosing.
Standard Custom
Sales Forecast Report
The Sales Estimate for a site as well as key decision variables and
cannibalization estimates.
DATA VARIABLES
Demographic
Selected population and household characteristics for the entire US
including occupation, education, income, ethnicity, daytime population,
and workplace characteristics.
Competitive
Continuously updated locations of competitors and other retail/restaurant
outlets.
Optional
Trafc
Directional trafc counts for major road segments throughout the US by
time of day and day of week.
Segmentation
Neighborhood types classied into segments that are valuable for location
prospecting and marketing.
Optional
Mobile Data
Massively mobile data that can be used to show the distribution and
generator type of customers by store, or to show hot spots of activity by
location and time of day.
Crime
Index data showing crime levels as compared to the US average.
PRO ENTERPRISE
Demographic
Selected population and household characteristics for the entire US
including occupation, education, income, ethnicity, daytime population,
and workplace characteristics.
PRO ENTERPRISE
