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Why Multiple Solutions Don't Add Up

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Copyright ©2021 Tango. All rights reserved. 2 WHY MULTIPLE SOLUTIONS DON'T ADD UP | HOW MULTIPLE SYSTEMS FALL SHORT GEOGRAPHIC INFORMATION SYSTEMS (GIS) Not Intelligent GIS solutions cannot perform the underlying analyses retailers require to model markets and analyze retail trade areas. Not Collaborative Current standalone GIS solutions fail to meet the real estate department's requirement to share and collaborate anywhere and at any time. Not Optimized for Retail Significant emphasis on mapping, and limited to no capability in analytics or data processing. Not Connected with Execution As an island located at headquarters, GIS cannot inform store development and store development cannot communicate the daily realities of execution that impact strategy. Not Supported by IT Organizations As non-standard technologies they only have a limited user base within organizations. 1 2 3 4 5

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