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Retail Renaissance: How Predictive Analytics is Transforming Site Selection
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Comparing two different sites is complicated. But it's
essential if you want to prioritize the greatest opportunities.
Major retailers often look at dozens or even hundreds of
potential sites, trying to identify the ripest opportunities.
It's not helpful to analyze these opportunities without
considering every factor that impacts your stores'
performance. In the same exact location, different physical
characteristics are going to produce different results.
Tango helps guide this process by being more inquisitive
about what you do and which factors matter to your
business, so we can create a prescribed solution. We account
for all the permutations of a model, so you can more readily
weigh your options and plan your real estate strategy
accordingly.
Whether you're relocating a store, closing a location, or
evaluating potential sites, modern predictive analytics help
ensure retailers like you choose the best location every time.
You'll see the opportunities your competitors miss, discover
problems you'd otherwise overlook, and create site models
and sales forecasts you can rely on.
